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Measuring consumer-based brand equity for Indian business schools

✍ Scribed by Aggarwal Sharma, Ashita; Rao, Vithala R.; Popli, Sapna

Book ID: 121463791
Publisher: Haworth Press Inc
Year: 2013
Tongue: English
Weight: 531 KB
Volume: 23
Category: Article
ISSN: 0884-1241
DOI: 10.1080/08841241.2013.866609

No coin nor oath required. For personal study only.

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