𝔖 Bobbio Scriptorium
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Using promotional messages to manage the effects of brand and self‐image on brand evaluations

✍ Scribed by Graeff, Timothy R.

Book ID
121248652
Publisher
Emerald Group Publishing Limited
Year
1996
Tongue
English
Weight
59 KB
Volume
13
Category
Article
ISSN
0736-3761

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