✦ LIBER ✦

Customer Lifetime Value and Firm Valuation

✍ Scribed by Gupta, Sunil; Lehmann, Donald R.

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Modeling Customer Lifetime Value

✍ Gupta, S.; Hanssens, D.; Hardie, B.; Kahn, W.; Kumar, V.; Lin, N.; Ravishanker, 📂 Article 📅 2006 🏛 SAGE Publications 🌐 English ⚖ 186 KB

Customer Lifetime Value Measurement

✍ Borle, Sharad; Singh, Siddharth S.; Jain, Dipak C. 📂 Article 📅 2008 🏛 INFORMS 🌐 English ⚖ 316 KB

Customer satisfaction, earnings and firm

✍ O'Sullivan, Don; McCallig, John 📂 Article 📅 2012 🏛 Emerald Group Publishing Limited 🌐 English ⚖ 193 KB

Customer lifetime valuation to support m

✍ F. Robert Dwyer 📂 Article 📅 1989 🏛 John Wiley and Sons ⚖ 623 KB

Customer lifetime valuation to support m

✍ Dwyer, F. Robert 📂 Article 📅 1997 🏛 John Wiley and Sons ⚖ 167 KB

Moving from customer lifetime value to c

✍ Xavier Drèze; André Bonfrer 📂 Article 📅 2009 🏛 Springer US 🌐 English ⚖ 460 KB