✦ LIBER ✦

Modeling Customer Lifetime Value

✍ Scribed by Gupta, S.; Hanssens, D.; Hardie, B.; Kahn, W.; Kumar, V.; Lin, N.; Ravishanker, N.; Sriram, S.

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

2008 DMEF Customer Lifetime Value Modeli

✍ Zainab Jamal; Alex Zhang 📂 Article 📅 2009 🏛 John Wiley and Sons 🌐 English ⚖ 586 KB

Customer Lifetime Value Measurement

✍ Borle, Sharad; Singh, Siddharth S.; Jain, Dipak C. 📂 Article 📅 2008 🏛 INFORMS 🌐 English ⚖ 316 KB

Customer Lifetime Value Models for Decis

✍ Saharon Rosset; Einat Neumann; Uri Eick; Nurit Vatnik 📂 Article 📅 2003 🏛 Springer US 🌐 English ⚖ 445 KB

Customer lifetime value: Marketing model

✍ Paul D. Berger; Nada I. Nasr 📂 Article 📅 1998 🏛 John Wiley and Sons 🌐 English ⚖ 243 KB

Modelling customer lifetime value in con

✍ Heitz, Christoph; Dettling, Marcel; Ruckstuhl, Andreas 📂 Article 📅 2011 🏛 Inderscience Publishers 🌐 English ⚖ 568 KB

Moving from customer lifetime value to c

✍ Xavier Drèze; André Bonfrer 📂 Article 📅 2009 🏛 Springer US 🌐 English ⚖ 460 KB