This Is Service Design Doing: Using Research and Customer Journey Maps to Create Successful Services

✍ Scribed by Marc Stickdorn; Markus Edgar Hormess; Adam Lawrence; Jakob Schneider

Publisher: O’Reilly Media
Year: 2016
Tongue: English
Leaves: 569
Edition: Paperback
Category: Library

No coin nor oath required. For personal study only.

✦ Synopsis

How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually "do" service design to improve the quality and the interaction between service providers and customers. You ll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization.

Great customer experience needs a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used.You ll be able to focus on your customers and iteratively improve their experience.

Move from theory to practice and build sustainable business success."

✦ Subjects

design thinking; service design

📜 SIMILAR VOLUMES

This is service design methods, a compan

📁 This is service design methods, a companion to This is service design doing expanded service design thinking methods for real projects

✍ Hormess, Markus;Lawrence, Adam;Schneider, Jakob;Stickdorn, Marc 📂 Library 📅 2018 🏛 O'Reilly Media, Inc 🌐 English

"In this book, you'll find 54 hands-on descriptions that help you do the key methods used in service design. These methods include instructions, guidelines, and tips and tricks for activities, within research, ideation, prototyping, and facilitation. This is the print version of the method companion

Value Proposition Design: How to Create

📁 Value Proposition Design: How to Create Products and Services Customers Want

✍ Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith, Trish Papadak 📂 Library 📅 2014 🏛 Wiley 🌐 English

Value Proposition Design: How to Create

📁 Value Proposition Design: How to Create Products and Services Customers Want

✍ Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith, Trish Papadak 📂 Library 📅 2014 🏛 Wiley 🌐 English

The authors of the international bestseller Business ModelGeneration explain how to create value propositions customerscan’t resistValue Proposition Design helps you tackle a corechallenge of every business — creating compelling productsand services customers want to b

Value Proposition Design: How to Create

📁 Value Proposition Design: How to Create Products and Services Customers Want

✍ Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith, Trish Papadak 📂 Library 📅 2014 🏛 Wiley 🌐 English

10 Steps to Successful Customer Service

📁 10 Steps to Successful Customer Service

✍ Maxine Kamin 📂 Library 📅 2010 🏛 Association for Talent Development 🌐 English

Outstanding customer service is the heart of customer satisfaction and loyalty. How to achieve it? In a unique approach, author Maxine Kamin focuses on customer service from a values and mission viewpoint. Incorporating new age thinking into professional practice, 10 Steps to Su

Value Proposition Design (Summary): How

📁 Value Proposition Design (Summary): How to Create Products and Services Customers Want

✍ Alex Osterwalder; Yves Pigneur; Greg Bernarda; Alan Smith 📂 Library 📅 2015 🏛 getAbstract 🌐 English

getAbstract Summary: Get the key points from this book in less than 10 minutes.This manual serves as the sequel, or attendant workbook, to the bestseller Business Model Generation by Alex Osterwalder and Yves Pigneur, who are co-authors here with their Strategyzer software