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The impacts of instructional video advertising on customer purchasing intentions on the Internet

✍ Scribed by Kun-Huang Huarng; Tiffany Hui-Kuang Yu; Jian Jhang Huang

Book ID: 107431245
Publisher: Springer-Verlag
Year: 2009
Tongue: English
Weight: 222 KB
Volume: 4
Category: Article
ISSN: 1862-8516
DOI: 10.1007/s11628-009-0081-7

No coin nor oath required. For personal study only.

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