✦ LIBER ✦

The contradictory effects of nostalgic advertisements on nostalgia for products and on remembering advertisements

✍ Scribed by ERIKO SUGIMORI; KEN MATSUDA; TAKASHI KUSUMI

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

The effect of music on consumers' nostal

✍ Marchegiani, Christopher; Phau, Ian 📂 Article 📅 2012 🏛 Taylor and Francis Group 🌐 English ⚖ 218 KB

The Effects of Advertiser Reputation and

✍ Marvin E. Goldberg and Jon Hartwick 📂 Article 📅 1990 🏛 University of Chicago Press 🌐 English ⚖ 297 KB

An Empirical Investigation of the Differ

✍ Muehling, Darrel D.; Pascal, Vincent J. 📂 Article 📅 2011 🏛 M. E. Sharpe Inc. 🌐 English ⚖ 895 KB

Effects of program-advertisement congrui

✍ Furnham, Adrian; Goh, Mei Fang 📂 Article 📅 2013 🏛 John Wiley and Sons 🌐 English ⚖ 193 KB

Advertising for extensions: Moderating e

✍ Nathalie Dens; Patrick De Pelsmacker 📂 Article 📅 2009 🏛 Springer US 🌐 English ⚖ 270 KB

The relative influence of advertising-ev

✍ Muehling, Darrel D. 📂 Article 📅 2013 🏛 Taylor and Francis Group 🌐 English ⚖ 273 KB