๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

Leveraging Equity Across The Brand Portfolio

โœ Scribed by Carolyn J. Simmons; Barbara A. Bickart; Lauranne Buchanan


Book ID
110259760
Publisher
Springer US
Year
2000
Tongue
English
Weight
74 KB
Volume
11
Category
Article
ISSN
0923-0645

No coin nor oath required. For personal study only.


๐Ÿ“œ SIMILAR VOLUMES


Leveraging brand equity to attract human
โœ Devon DelVecchio; Cheryl Burke Jarvis; Richard R. Klink; Brian R. Dineen ๐Ÿ“‚ Article ๐Ÿ“… 2007 ๐Ÿ› Springer US ๐ŸŒ English โš– 367 KB
The Value of Brand Equity
โœ Aaker, David A. ๐Ÿ“‚ Article ๐Ÿ“… 1992 ๐Ÿ› Emerald Group Publishing Limited ๐ŸŒ English โš– 459 KB