๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

Introduction to the special issue on new econometric models in marketing

โœ Scribed by Pradeep Chintagunta; Philip Hans Franses; Richard Paap

Publisher
John Wiley and Sons
Year
2009
Tongue
English
Weight
28 KB
Volume
24
Category
Article
ISSN
0883-7252

No coin nor oath required. For personal study only.

โœฆ Synopsis

We are very proud for having been allowed to put together this special issue. We thank Hashem Pesaran (editor) and Herman van Dijk (responsible co-editor) for their feedback and support. We also thank all authors for delivering such fine pieces of research. Finally, we are grateful to all referees, who are all active academics working on the interface of marketing, econometrics and economic theory.

๐Ÿ“œ SIMILAR VOLUMES

Introduction to the special issue on the
Introduction to the special issue on the Econometrics of Auctions
โœ Pierre Dubois; Marc Ivaldi; Thierry Magnac ๐Ÿ“‚ Article ๐Ÿ“… 2008 ๐Ÿ› John Wiley and Sons ๐ŸŒ English โš– 39 KB ๐Ÿ‘ 1 views

This special issue on the Econometrics of Auctions is a follow-up to the conference on the same topic 1 organized in Toulouse in May 2006 as a tribute to Jean-Jacques Laffont, who passed away on 1 May 2004. Jean-Jacques Laffont's contributions are important in many fields in economics, yet he still

Counterfactual thinking and marketing: I
Counterfactual thinking and marketing: Introduction to the special issue
โœ Neal J. Roese ๐Ÿ“‚ Article ๐Ÿ“… 2000 ๐Ÿ› John Wiley and Sons ๐ŸŒ English โš– 26 KB ๐Ÿ‘ 3 views

Counterfactuals are thoughts regarding alternatives to past outcomes, and they are an increasingly active topic of psychological research. Recently, this work has been applied to organizational and marketing domains. This introduction summarizes the theoretical basis underlying the effects of counte