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[Advances in Business Marketing and Purchasing] Creating and managing superior customer value Volume 14 || Linking Customer Value to Customer Share in Business Relationships

✍ Scribed by Ulaga, Wolfgang

Book ID: 125508635
Publisher: Emerald (MCB UP )
Year: 2008
Tongue: English
Weight: 184 KB
Category: Article
ISBN: 184855172X
ISSN: 1069-0964
DOI: 10.1016/S1069-0964(08)14007-8

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