๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

The Use of Media Entertainment and Emotional Gratification

โœ Scribed by Anne Bartsch; Reinhold Viehoff


Book ID
113885690
Publisher
Elsevier
Year
2010
Tongue
English
Weight
116 KB
Volume
5
Category
Article
ISSN
1877-0428

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โœ Whiting, Anita; Williams, David ๐Ÿ“‚ Article ๐Ÿ“… 2013 ๐Ÿ› Emerald Group Publishing Limited ๐ŸŒ English โš– 63 KB

## Purpose This paper seeks to demonstrate the importance of uses and gratifications theory to social media. By applying uses and gratifications theory, this paper will explore and discuss the uses and gratifications that consumer receive from using social media. This paper seeks to provide a bette