✦ LIBER ✦

The Explicit and Implicit Impact of Sport Sponsorship

✍ Scribed by Dr. Steffen Schmidt, Dr. Nadine Hennigs, Dr. Sascha Langner…

Book ID: 120892248
Publisher: Gabler Verlag
Year: 2013
Weight: 677 KB
Volume: 30
Category: Article
ISSN: 1865-6544
DOI: 10.1365/s11621-013-0189-y

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

The purchasing impact of fan identificat

The purchasing impact of fan identification and sports sponsorship

✍ Chih‐Hung Wang, Michael; Jain, Megha; Ming‐Sung Cheng, Julian; Kyaw‐Myo Aung, Ge 📂 Article 📅 2012 🏛 Emerald Group Publishing Limited 🌐 English ⚖ 127 KB

Decision making in sports: Influence of

Decision making in sports: Influence of complexity on implicit and explicit learning

✍ Raab, Markus 📂 Article 📅 2003 🏛 Informa UK (Taylor & Francis) 🌐 English ⚖ 324 KB

The World Cup, sport sponsorship, and he

The World Cup, sport sponsorship, and health

✍ Jeff Collin; Ross MacKenzie 📂 Article 📅 2006 🏛 The Lancet 🌐 English ⚖ 175 KB

The interaction of implicit learning, ex

The interaction of implicit learning, explicit hypothesis testing learning and implicit-to-explicit knowledge extraction

✍ Ron Sun; Xi Zhang; Paul Slusarz; Robert Mathews 📂 Article 📅 2007 🏛 Elsevier Science 🌐 English ⚖ 1023 KB

Explicit and implicit affiliation motive

Explicit and implicit affiliation motives predict verbal and nonverbal social behavior in sports competition

✍ Wegner, Mirko; Bohnacker, Vincent; Mempel, Gordon; Teubel, Thomas; Schüler, Juli 📂 Article 📅 2014 🏛 Elsevier Science 🌐 English ⚖ 298 KB

The Impact of Sports Sponsorship on Cons

The Impact of Sports Sponsorship on Consumers' Brand Attitudes and Recall: The Case of NASCAR Fans

✍ Levin, Aron M.; Joiner, Chris; Cameron, Gary 📂 Article 📅 2001 🏛 Informa UK (Taylor & Francis) 🌐 English ⚖ 969 KB