𝔖 Bobbio Scriptorium
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The effect of brand personality and brand identification on brand loyalty: Applying the theory of social identification

✍ Scribed by Chung K. Kim; Dongchul Han; Seung-Bae Park

Book ID
108566754
Publisher
John Wiley and Sons
Year
2001
Tongue
English
Weight
92 KB
Volume
43
Category
Article
ISSN
0021-5368

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