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Service Quality and Perceived Value's Impact on Satisfaction, Intention and Usage of Short Message Service (SMS)

✍ Scribed by Tung Lai Lai

Book ID
111587473
Publisher
Springer US
Year
2004
Tongue
English
Weight
137 KB
Volume
6
Category
Article
ISSN
1387-3326

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✍ Rodolfo VΓ‘zquez-Casielles; Leticia SuΓ‘rez Álvarez; Ana Maria DΓ­az MartΓ­n πŸ“‚ Article πŸ“… 2010 πŸ› John Wiley and Sons 🌐 English βš– 128 KB

## Abstract This article aims to build on previous research analyzing the effects of perceived justice on customers' satisfaction with service recovery and the attitudinal consequences of the recovery strategies firms adopt after service failures occur. The results obtained from a conceptual model