๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

Patterns of marketing adaptation in international business

โœ Scribed by Kacker, M. P.


Book ID
112220756
Publisher
Wiley (John Wiley & Sons)
Year
1973
Weight
182 KB
Volume
15
Category
Article
ISSN
0020-6652

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International direct marketing efforts:
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Understanding the effectiveness of various marketing efforts in the international marketplace is a growing need for United States businesses. Unfortunately. many businesses, especially small ones are not consistently successful in exporting their products. Although many factors can contribute to exp