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Marketing accountability: Linking marketing actions to financial results

✍ Scribed by David W. Stewart

Book ID: 116618296
Publisher: Elsevier Science
Year: 2009
Tongue: English
Weight: 420 KB
Volume: 62
Category: Article
ISSN: 0148-2963
DOI: 10.1016/j.jbusres.2008.02.005

No coin nor oath required. For personal study only.

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