✦ LIBER ✦

Market systems, stakeholders and value propositions

✍ Scribed by Vargo, Stephen L.

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Scripting markets: From value propositio

✍ Kaj Storbacka; Suvi Nenonen 📂 Article 📅 2011 🏛 Elsevier Science 🌐 English ⚖ 384 KB

A stakeholder perspective of the value p

✍ Frow, Pennie; Payne, Adrian 📂 Article 📅 2011 🏛 Emerald Group Publishing Limited 🌐 English ⚖ 154 KB

Developing superior value propositions:

✍ Bo Edvardsson and Professor Philipp, Professor; Payne, Adrian; Frow, Pennie 📂 Article 📅 2014 🏛 Emerald (MCB UP ) 🌐 English ⚖ 134 KB

Futures dilemmas for marketers: can stak

✍ Clulow, Val 📂 Article 📅 2005 🏛 Emerald Group Publishing Limited 🌐 English ⚖ 393 KB

Reciprocal value propositions in practic

✍ Yann Truong; Geoff Simmons; Mark Palmer 📂 Article 📅 2012 🏛 Elsevier Science 🌐 English ⚖ 366 KB

Go To Market Strategy || Go-to-market st

✍ Friedman, Lawrence G. 📂 Article 📅 2002 🏛 Elsevier ⚖ 507 KB