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Learning from New Product Development Projects: An Exploratory Study

✍ Scribed by Ursula Koners; Keith Goffin

Book ID
110987159
Publisher
John Wiley and Sons
Year
2005
Tongue
English
Weight
85 KB
Volume
14
Category
Article
ISSN
0963-1690

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## Abstract The literature about the influence of suppliers on new product development (NPD) project outcomes shows mixed results. Focusing on supplier relationships, especially the concept of supplier involvement, we present a two‐stage model explaining supplier relationships and their impacts on