𝔖 Bobbio Scriptorium
✦   LIBER   ✦

Job matching, social network and word-of-mouth communication

✍ Scribed by Antoni Calvó-Armengol; Yves Zenou


Book ID
116711015
Publisher
Elsevier Science
Year
2005
Tongue
English
Weight
187 KB
Volume
57
Category
Article
ISSN
0094-1190

No coin nor oath required. For personal study only.


📜 SIMILAR VOLUMES


Word of mouth communication within onlin
✍ Jo Brown; Amanda J. Broderick; Nick Lee 📂 Article 📅 2007 🏛 John Wiley and Sons 🌐 English ⚖ 232 KB

Word of mouth (WOM) communication is a major part of online consumer interactions, particularly within the environment of online communities. Nevertheless, existing (offline) theory may be inappropriate to describe online WOM and its influence on evaluation and purchase. The authors report the resul