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Innovations in Retail Pricing and Promotions

✍ Scribed by Grewal, Dhruv (author);Ailawadi, Kusum L. (author);Gauri, Dinesh (author);Hall, Kevin (author);Kopalle, Praveen (author);Robertson, Jane R. (author)

Book ID: 113752401
Publisher: Elsevier Science
Year: 2011
Tongue: English
Weight: 292 KB
Volume: 87
Category: Article
ISSN: 0022-4359
DOI: 10.1016/j.jretai.2011.04.008

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