𝔖 Bobbio Scriptorium
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Health and goal-directed behavior: The nonconscious regulation and motivation of goals and their pursuit

✍ Scribed by Aarts, Henk

Book ID
127339646
Publisher
Taylor and Francis Group
Year
2007
Tongue
English
Weight
195 KB
Volume
1
Category
Article
ISSN
1743-7199

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## Abstract The ability to overcome obstacles is widely regarded as a sign of motivation. Building on recent research on nonconscious goal pursuit, two experiments are presented that test whether activating the goal of helping outside people's awareness by exposure to social stereotypes causes them