Global Organizations (Express Exec)

✍ Scribed by Richard Pettinger

Publisher: Capstone
Year: 2002
Tongue: English
Leaves: 130
Edition: 1
Category: Library

No coin nor oath required. For personal study only.

✦ Synopsis

Fast track route to understanding the organizational, economic and managerial pressures and constraints in managing global activitiesCovers the key areas of strategic, marketing and financial priorities and demands and the need for corporate social, cultural and operational awareness and responsibilityExamples and lessons from some of the world's most successful businesses, including ABB, Nissan and Mattel Inc, and ideas from the world's smartest thinkers, including Gary Hamel, Peter Drucker, Naomi Klein, Sumantra Ghoshal and Chris BartlettIncludes a glossary of key concepts and a comprehensive resources guide

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