✦ LIBER ✦

Factors influencing online auction repurchase intention

✍ Scribed by Yen, Chia‐Hui; Lu, Hsi‐Peng

Book ID: 121685933
Publisher: Emerald Group Publishing Limited
Year: 2008
Tongue: English
Weight: 227 KB
Volume: 18
Category: Article
ISSN: 1066-2243
DOI: 10.1108/10662240810849568

No coin nor oath required. For personal study only.

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## Purpose The purpose of this paper is to understand customers' repurchase intentions in online shopping. This study extends the technology acceptance model (TAM) by introducing e‐service quality dimensions, trust and enjoyment in the development of a theoretical model to study customers' repurcha