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Database marketing:Past, present, and future

✍ Scribed by Petrison, Lisa A. ;Blattberg, Robert C. ;Wang, Paul

Publisher: John Wiley and Sons
Year: 1997
Weight: 134 KB
Volume: 11
Category: Article
ISSN: 0892-0591
DOI: 10.1002/(sici)1522-7138(199723)11:4<109::aid-dir12>3.0.co;2-g

No coin nor oath required. For personal study only.

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