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Consumer substitution decisions: an integrative framework

✍ Scribed by Hamilton, Rebecca W.; Thompson, Debora V.; Arens, Zachary G.; Blanchard, Simon J.; Häubl, Gerald; Kannan, P. K.; Khan, Uzma; Lehmann, Donald R.; Meloy, Margaret G.; Roese, Neal J.; Thomas, Manoj


Book ID
125365539
Publisher
Springer US
Year
2014
Tongue
English
Weight
508 KB
Volume
25
Category
Article
ISSN
0923-0645

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