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Competitive Intelligence library

โœ Scribed by Kathleen J. Johnson


Publisher
John Wiley and Sons
Year
1997
Weight
52 KB
Volume
8
Category
Article
ISSN
1058-0247

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๐Ÿ“œ SIMILAR VOLUMES


Competitive Intelligence library
โœ Kathleen J. Johnson ๐Ÿ“‚ Article ๐Ÿ“… 1997 ๐Ÿ› John Wiley and Sons โš– 60 KB ๐Ÿ‘ 1 views
Competitive intelligence library
โœ Kathleen J. Johnson ๐Ÿ“‚ Article ๐Ÿ“… 1998 ๐Ÿ› John Wiley and Sons โš– 44 KB
Competitive intelligence library
โœ Kathleen J. Johnson ๐Ÿ“‚ Article ๐Ÿ“… 1998 ๐Ÿ› John Wiley and Sons โš– 41 KB

The World Wide Web is having a dramatic effect on the way marketers get the business intelligence they need. A few clicks of the mouse can provide an avalanche of free-but priceless-information about competitors, including: customer and client lists, detailed product and pricing information, specifi

Competitive intelligence library
โœ Kathleen J. Johnson ๐Ÿ“‚ Article ๐Ÿ“… 1998 ๐Ÿ› John Wiley and Sons โš– 41 KB

Issues related to gathering and assessing competitive intelligence are reviewed. The issue of competitive intelligence seems to be an area where management will be forced to place more emphasis, as global competition increases and technology continues to advance. Some of the competitive intelligence

Competitive intelligence library
โœ Kathleen J. Johnson ๐Ÿ“‚ Article ๐Ÿ“… 1998 ๐Ÿ› John Wiley and Sons โš– 72 KB
Competitive Intelligence library
โœ Kathleen J. Johnson ๐Ÿ“‚ Article ๐Ÿ“… 1999 ๐Ÿ› John Wiley and Sons โš– 46 KB

Business intelligence is a hot new concept, loosely understood to mean that organizations can make money by analyzing transactional or production data. Business intelligence actually spans several markets that need to be tied together, including data warehousing, data mining or data analytics, and d