✦ LIBER ✦

Communicating Services Brands' Values Internally and Externally

✍ Scribed by De Chernatony, Leslie; Cottam, Susan; Segal-Horn, Susan

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Identifying and sustaining services bran

✍ De Chernatony, Leslie; Drury, Susan; Segal‐Horn, Susan 📂 Article 📅 2004 🏛 Taylor and Francis Group 🌐 English ⚖ 227 KB

Service brands and communication effects

✍ O'Cass, Aron; Grace, Debra 📂 Article 📅 2004 🏛 Taylor and Francis Group 🌐 English ⚖ 81 KB

Geriatric Services Offered by Hospitals:

✍ Evashwick, Connie; Swan, James H.; Smith, Peggy 📂 Article 📅 2001 🏛 Haworth Press Inc 🌐 English ⚖ 169 KB

The effects of social media based brand

✍ Laroche, Michel; Habibi, Mohammad Reza; Richard, Marie-Odile; Sankaranarayanan, 📂 Article 📅 2012 🏛 Elsevier Science 🌐 English ⚖ 459 KB

Balancing external adaptation and intern

✍ Aron O'Cass; Liem Viet Ngo 📂 Article 📅 2007 🏛 Elsevier Science 🌐 English ⚖ 220 KB

Value Realism and the Internalism/Extern

✍ Ernesto V. Garcia 📂 Article 📅 2004 🏛 Springer Netherlands 🌐 English ⚖ 150 KB