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Business in a Virtual World: Exploiting information for competitive advantage

✍ Scribed by Fiona Czerniawska, Gavin Potter (auth.)


Publisher
Palgrave Macmillan UK
Year
1998
Tongue
English
Leaves
259
Category
Library

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✦ Table of Contents


Front Matter....Pages i-x
Information and the Virtual Business....Pages 1-10
Front Matter....Pages 11-11
The Technological Foundations....Pages 13-24
The Competitive Advantage of Information....Pages 25-38
The Raw Material of the Future....Pages 39-51
The Law of Increasing Returns....Pages 52-63
Front Matter....Pages 65-65
The Virtual Value Chain....Pages 67-71
The Virtual Research and Development Department....Pages 72-85
Virtual Manufacturing – Exploiting the Virtual in Your Product....Pages 86-98
Virtual Distribution....Pages 99-111
Virtual Marketing: the Economics of Difference....Pages 112-128
Front Matter....Pages 129-129
A New Way of Managing....Pages 131-136
Zero-based Physical Budgeting....Pages 137-148
Electronic Commerce....Pages 149-167
Computer Modelling and Complexity....Pages 168-188
Work–Learn–Share: a Method for Increasing Knowledge....Pages 189-205
Getting the Foundations Right....Pages 206-221
Selling Your Virtual Assets....Pages 222-235
Final Thoughts....Pages 236-240
Back Matter....Pages 241-252

✦ Subjects


International Business; Management; Market Research/Competitive Intelligence; IT in Business


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