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An empirical investigation of consumers’ willingness-to-pay and the demand function: The cumulative effect of individual differences in anchored willingness-to-pay responses

✍ Scribed by Cenk Koçaş, Kivilcim Dogerlioglu-Demir


Book ID
120747885
Publisher
Springer US
Year
2013
Tongue
English
Weight
449 KB
Volume
25
Category
Article
ISSN
0923-0645

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📜 SIMILAR VOLUMES


The relative sensitivity of willingness-
✍ Richard D. Smith 📂 Article 📅 2001 🏛 John Wiley and Sons 🌐 English ⚖ 77 KB

## Abstract This paper directly compares the relative sensitivity of time‐trade‐off (TTO) and willingness‐to‐pay (WTP) values obtained for various levels of change in health status. This was achieved by administering a TTO and WTP survey to a population of 50 subjects, assessing their valuation of