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Ethical Trade-Offs in Consumer Decision Making || The Effects of Product Type and Donation Magnitude on Willingness to Pay More for a Charity-Linked Brand

✍ Scribed by Michal Strahilevitz


Book ID
125582239
Publisher
Elsevier Science
Year
1999
Tongue
English
Weight
950 KB
Volume
8
Category
Article
ISSN
1057-7408

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