✦ LIBER ✦

Addressing the Advertising of Controversial Products in China: An Empirical Approach

✍ Scribed by Kim-Shyan Fam; David S. Waller; Zhilin Yang

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Controversial product advertising in Chi

✍ Kim-Shyan Fam; David S. Waller; Fon-Sim Ong; Zhilin Yang 📂 Article 📅 2008 🏛 John Wiley and Sons 🌐 English ⚖ 98 KB 👁 1 views

The ‘appropriate technology’ explanation

✍ Bart Los; Marcel P. Timmer 📂 Article 📅 2005 🏛 Elsevier Science 🌐 English ⚖ 174 KB

An empirical test of the environmental K

✍ Tao SONG; Tingguo ZHENG; Lianjun TONG 📂 Article 📅 2008 🏛 Elsevier Science 🌐 English ⚖ 313 KB

Variations in the contractual terms of c

✍ Shantanu Dutta; Mark Bergen; George John; Akshay Rao 📂 Article 📅 1995 🏛 Springer US 🌐 English ⚖ 530 KB

Understanding openness and productivity

✍ Yanqing Jiang 📂 Article 📅 2011 🏛 Elsevier Science 🌐 English ⚖ 422 KB

Do media consumers really dislike advert

✍ Ulrich Kaiser; Minjae Song 📂 Article 📅 2009 🏛 Elsevier Science 🌐 English ⚖ 448 KB