𝔖 Bobbio Scriptorium
✦   LIBER   ✦

A Model of the Effects of Self-efficacy on the Perceived Ethicality and Performance of Fear Appeals in Advertising

✍ Scribed by Robin L. Snipes; Michael S. LaTour; Sara J. Bliss


Book ID
110229563
Publisher
Springer
Year
1999
Tongue
English
Weight
112 KB
Volume
19
Category
Article
ISSN
0167-4544

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This study used path analysis to examine the relationship between perceived barriers, acculturation, and role model influence on the career self‐efficacy and career considerations of a sample of Hispanic women. Two path models were examined. The male‐dominated model accounted for 15% of the variance