The house of quality (HOQ) has been widely proposed as a method for capturing the voice of the customer (VOC) when developing requirements for new products. The methodology has lacked a formal mechanism for trading off customer preferences with technical feasibility and economic reality. We propose
โฆ LIBER โฆ
A comparison of quality function deployment and conjoint analysis in new product design
โ Scribed by Madeleine E. Pullman; William L. Moore; Don G. Wardell
- Book ID
- 117564136
- Publisher
- John Wiley and Sons
- Year
- 2002
- Tongue
- English
- Weight
- 426 KB
- Volume
- 19
- Category
- Article
- ISSN
- 0737-6782
No coin nor oath required. For personal study only.
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