Exploring the superadditive effects of s
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May O. Lwin; Maureen Morrin; Aradhna Krishna
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Article
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2010
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Elsevier Science
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English
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## Abstract This research extends the dual coding theory of memory retrieval (Paivio 1969, 2007) beyond its traditional focus on verbal and pictorial information to olfactory information. We manipulate the presence or absence of olfactory and pictorial stimuli at the time of encoding (study 1) or r