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The relationship between country‐of‐origin image and brand image as drivers of purchase intentions

✍ Scribed by Diamantopoulos, Adamantios; Schlegelmilch, Bodo; Palihawadana, Dayananda


Book ID
125520438
Publisher
Emerald Group Publishing Limited
Year
2011
Tongue
English
Weight
192 KB
Volume
28
Category
Article
ISSN
0265-1335

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