𝔖 Bobbio Scriptorium
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THE RELATION BETWEEN ATTITUDES, FIRST-HAND EXPERIENCE, AND VALUE-SYSTEMS

Book ID
115188263
Publisher
John Wiley and Sons
Year
1971
Tongue
English
Weight
57 KB
Volume
20
Category
Article
ISSN
0269-994X

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✍ Sabine Dembkowski πŸ“‚ Article πŸ“… 1998 πŸ› John Wiley and Sons βš– 354 KB πŸ‘ 2 views

In the field of environmental consciousness consumer behaviour academics and practitioners have identified and highlighted the divergence between stated and actual overt consumer behaviour as the key problem when devising an effective environmental marketing strategy. In 1991, Meffert stressed that