Microfilm
The Principles of Advertising Arrangement
β Scribed by Frank Alvah Parsons
- Year
- 1912
- Tongue
- English
- Leaves
- 128
- Category
- Library
No coin nor oath required. For personal study only.
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Interested in learning about the challenging, exciting, and the societal important fields of advertising and marketing communication? This book catapults you into that world. You'll learn what it's like to work in these fields and about all the tools available to you as a professional persuader in t
Includes bibliographical references and index
Series title in part on t.-p
An accessible and well-written approach to advertising. Β Advertising tracks the changes in todayβs dynamic world of media and marketing communicationβas well as the implications of these changes to traditional practiceβand presents them to readers through an accessible, well-written approach. Β T