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The Moderating Role of Self-Monitoring on the Interpersonal Aspects of Attitude Ambivalence

✍ Scribed by Elizabeth Cowley; Sandor Czellar


Book ID
115206534
Publisher
John Wiley and Sons
Year
2012
Tongue
English
Weight
209 KB
Volume
80
Category
Article
ISSN
0022-3506

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The moderation of ambivalence on attitud
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## Abstract Attitudinal ambivalence has been found to moderate attitude–intention relations. However, no prior work has investigated the mechanisms by which this moderation effect occurs. The present research attempted to address this issue. Across two studies, there was evidence that an Ambivalenc