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The moderating role of brand diversification on the relationship between geographic diversification and firm performance in the US lodging industry

โœ Scribed by Kang, Kyung Ho; Lee, Seoki


Book ID
121725155
Publisher
Elsevier Science
Year
2014
Tongue
English
Weight
526 KB
Volume
38
Category
Article
ISSN
0278-4319

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## Abstract Supply chain strategies and practices depend on not only the nature of the business, the competitive environment, and technological intensity of the product, but also on product and market characteristics. Consequently, supply chain integration (SCI) strategies should be evaluated in th