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The Internet and Tobacco Cessation: The Roles of Internet Self-Efficacy and Search Task on the Information-Seeking Process

✍ Scribed by Traci Hong


Book ID
114694976
Publisher
John Wiley and Sons
Year
2006
Tongue
English
Weight
189 KB
Volume
11
Category
Article
ISSN
1083-6101

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## Abstract Prior research suggests the complexity of a product choice task is inversely related to the extent of consumers' external information search. The resource‐matching perspective holds that cognitive effort (e.g., external information search) is greatest when available cognitive resources