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The influence of project novelty on the new product development process

✍ Scribed by Joe Tidd; Kirsten Bodley

Book ID
108532975
Publisher
John Wiley and Sons
Year
2002
Tongue
English
Weight
313 KB
Volume
32
Category
Article
ISSN
0033-6807

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New product development (NPD) projects are characterised by task ambiguity, whereby the set of tasks necessary for project completion and the relationships between tasks are initially unknown and only emerge as the development process unfolds. This paper uses interview data from NPD project managers