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The Influence of Norms on Ethical Judgments and Intentions: An Empirical Study of Marketing Professionals

โœ Scribed by KumarC Rallapalli; ScottJ Vitell; JamesH Barnes

Book ID
117320221
Publisher
Elsevier Science
Year
1998
Tongue
English
Weight
175 KB
Volume
43
Category
Article
ISSN
0148-2963

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โœ Ishmael P. Akaah ๐Ÿ“‚ Article ๐Ÿ“… 1996 ๐Ÿ› Springer ๐ŸŒ English โš– 691 KB

The author examines empirically the extent to which marketing professionals of different organizational ranks (lower versus upper) and roles (executive versus research) differ in ethical judgments. For organizational rank, the results indicate that marketing professionals of lower organizational ran