The Impact of Internet Travel Advertising Design, Tourists' Attitude, and Internet Travel Advertising Effect on Tourists' Purchase Intention: The Moderating Role of Involvement

✍ Scribed by Rasty, Fereshte; Chou, Chia-Jung; Feiz, Davood

• Book ID: 121383578
• Publisher: Haworth Press Inc
• Year: 2013
• Tongue: English
• Weight: 252 KB
• Volume: 30
• Category: Article
• ISSN: 1054-8408
• DOI: 10.1080/10548408.2013.803394