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The impact of country-of-origin cues on consumer perceptions of product quality: A binational test of the decomposed country-of-origin construct

✍ Scribed by Gary S. Insch; J.Brad McBride


Book ID
117319841
Publisher
Elsevier Science
Year
2004
Tongue
English
Weight
174 KB
Volume
57
Category
Article
ISSN
0148-2963

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