✦ LIBER ✦

The impact of consumer ethnocentrism and country of origin sub‐components for high involvement products on young Chinese consumers’ product assessments

✍ Scribed by Yim Wong, Chui; Polonsky, Michael J.; Garma, Romana

Book ID: 121789350
Publisher: Emerald Group Publishing Limited
Year: 2008
Tongue: English
Weight: 266 KB
Volume: 20
Category: Article
ISSN: 1355-5855
DOI: 10.1108/13555850810909759

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