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The illusion of certainty: A catastrophe model of decision framing

✍ Scribed by Daniel J. Svyantek; Richard P. Deshon; Mark T. Siler

Book ID
110626006
Publisher
Springer
Year
1991
Tongue
English
Weight
617 KB
Volume
10
Category
Article
ISSN
1936-4733

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## Abstract The current research examines a potentially new strategy to increase attitude certainty: framing messages as two sided. That is, we explore the consequences of articulating that others have considered both the positives and negatives of a message position, in the absence of any real dif