𝔖 Bobbio Scriptorium
✦   LIBER   ✦

The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity

✍ Scribed by Fiebig, Denzil G.; Keane, Michael P.; Louviere, Jordan; Wasi, Nada

Book ID
120286855
Publisher
INFORMS
Year
2010
Tongue
English
Weight
289 KB
Volume
29
Category
Article
ISSN
0732-2399

No coin nor oath required. For personal study only.

πŸ“œ SIMILAR VOLUMES

A comparison of generalized multinomial
A comparison of generalized multinomial logit and latent class approaches to studying consumer heterogeneity with some extensions of the generalized multinomial logit model
✍ Joseph Pancras; Dipak K. Dey πŸ“‚ Article πŸ“… 2011 πŸ› John Wiley and Sons 🌐 English βš– 292 KB πŸ‘ 2 views

We calibrate and contrast the recent generalized multinomial logit model and the widely used latent class logit model approaches for studying heterogeneity in consumer purchases. We estimate the parameters of the models on panel data of household ketchup purchases, and find that the generalized mult

Neural networks and the multinomial logi
Neural networks and the multinomial logit for brand choice modelling: a hybrid approach
✍ Yves Bentz; Dwight Merunka πŸ“‚ Article πŸ“… 2000 πŸ› John Wiley and Sons 🌐 English βš– 260 KB πŸ‘ 2 views

The study of brand choice decisions with multiple alternatives has been successfully modelled for more than a decade using the Multinomial Logit model. Recently, neural network modelling has received increasing attention and has been applied to an array of marketing problems such as market response