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Rejoinder to Fong (2011) and Lenk (2011)'s comments on ‘A comparison of generalized multinomial logit and latent class approaches to studying consumer heterogeneity with some extensions of the generalized multinomial logit model’

✍ Scribed by Joseph Pancras; Dipak K. Dey

Publisher
John Wiley and Sons
Year
2011
Tongue
English
Weight
37 KB
Volume
27
Category
Article
ISSN
1524-1904

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A comparison of generalized multinomial
A comparison of generalized multinomial logit and latent class approaches to studying consumer heterogeneity with some extensions of the generalized multinomial logit model
✍ Joseph Pancras; Dipak K. Dey 📂 Article 📅 2011 🏛 John Wiley and Sons 🌐 English ⚖ 292 KB 👁 1 views

We calibrate and contrast the recent generalized multinomial logit model and the widely used latent class logit model approaches for studying heterogeneity in consumer purchases. We estimate the parameters of the models on panel data of household ketchup purchases, and find that the generalized mult