✦ LIBER ✦

The forecasting accuracy of market share models using predicted values of competitive marketing behavior

✍ Scribed by Karel Jan Alsem; Peter S.H. Leeflang; Jan C. Reuyl

Book ID: 119126544
Publisher: Elsevier Science
Year: 1989
Tongue: English
Weight: 240 KB
Volume: 6
Category: Article
ISSN: 0167-8116
DOI: 10.1016/0167-8116(89)90011-6

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