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The effect of nutrition information on selection of low fat menu items at the point-of-purchase

✍ Scribed by Casarez, A.J; Lee, H.C; Jacob, M; Lee, J; Medora, N


Book ID
122761527
Publisher
Elsevier Science
Year
1994
Tongue
English
Weight
104 KB
Volume
94
Category
Article
ISSN
0002-8223

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RETAIL ON-SHELF PERFORMANCE OF ADVERTISE
✍ Johan C. Taylor; Stanley E. Fawcett πŸ“‚ Article πŸ“… 2001 πŸ› Wiley (John Wiley & Sons) 🌐 English βš– 140 KB

In the retail environment, one key prerequisite to satisfying customers is to have the product available, on the shelf, when and where the customer expects to find it. The study reported here evaluated the on‐shelf stock performance of three distinct types of retailers–mass merchandisers, category k